The first step started at the beginning of 2022, when we selected substances for the possible development of the composition. The development lasted throughout 2022, and we involved not only experts in the development of dietary supplements, but also pharmacologists to verify the mixture.
With our team, we put together the ideas of operation and strategy.
On June 1, 2022, the STSFY brand was officially established.
STSFY is an English abbreviation for "satisfy". You can read as [satisfy].
In our context, we can translate it as "satisfy needs" or "fulfill expectations".
Since August 2022, we have been acquiring customers who could try the zero series as part of pre-production.
From August to October, the design of products, boxes, and the new e-shop took place, and we took the first presentation photos.
Here in the photos you can see the development of the label on the glasses (the text is just for idea).
In October, we received official permission to sell our products. At the same time, we are already receiving the first (and positive) reviews of our composition.
We have established cooperation with a certified laboratory that analyzes our batches.
At the beginning of November, we launched a new website with an e-shop on the Czech domain www.stsfy.cz .
We agreed on distribution and sales to Germany, Slovakia, Hungary, Romania, Bulgaria and Poland.
Mall.cz and Kaufland started selling our products.
In mid-November, we officially received the protection of our brand "®" -> STSFY®.
After Christmas, we started promoting the products and the brand.
We established cooperation with 30 influencers who received our products. Some entered the competition for the best unboxing. Others have published their reviews of our products. 100% felt great changes in themselves after using STSFY capsules. Some continued to use it even without our cooperation, we are very happy about that!
We try to show more our bags, which almost no one uses for capsules. At the same time, we are preparing a limited edition of boxes.